Private Advisory
Registered investment adviser · Redmond, WA · CRD #170043
Form ADV data as of 2026-09-01Regulatory assets
$2.14 billion
Total accounts
3,217
Employees
31
Disclosure events
0
Firm details
- Website: https://privateadvisory.com
- Telephone: 425-498-2320
- SEC file number: 801-79100
- Most recent Form ADV filing: 2026-08-18
- SEC record: View this firm on the SEC's IAPD site
Disciplinary disclosures
This firm answered No to every Item 11 disciplinary question on its most recent Form ADV filing.
Assets and accounts
| Provides continuous and regular supervisory or management services | Yes |
| Discretionary regulatory assets under management | $2.14 billion |
| Non-discretionary regulatory assets under management | $983,695 |
| Total regulatory assets under management | $2.14 billion |
| Discretionary accounts | 3,196 |
| Non-discretionary accounts | 21 |
| Total accounts | 3,217 |
| Regulatory assets under management attributable to non-U.S. persons | $832,000 |
People
| Total employees (excluding clerical) | 31 |
| Employees performing investment advisory functions (including research) | 12 |
| Employees who are registered representatives of a broker-dealer | 0 |
| Employees registered as investment adviser representatives with a state | 16 |
| Employees registered as IARs for another investment adviser | 0 |
| Employees who are licensed insurance agents | 2 |
| Firms or persons who solicit advisory clients on the firm's behalf | 0 |
Custody
| Has custody of client cash or bank accounts | Yes |
| Has custody of client securities | No |
| Client funds and securities held in the firm's custody | $3.0 million |
| Clients for whom the firm has custody | 247 |
| A related person has custody of client cash or bank accounts | No |
| A related person has custody of client securities | No |
| The firm acts as a qualified custodian | No |
| A related person acts as a qualified custodian | No |
| Number of persons acting as qualified custodians for the firm's clients | 6 |
How the firm is compensated
Advisory services offered
Reported conflicts of interest
Form ADV Items 8 asks advisers to disclose arrangements that may create a conflict with client interests. This firm answered Yes to:
- Buys or sells for itself securities it also recommends to clients
- Recommends brokers or dealers to clients
Client types
| Type of client | Clients | Assets |
|---|---|---|
| Individuals (other than high net worth individuals) | 596 | $330.1 million |
| High net worth individuals | 319 | $1.77 billion |
| Charitable organizations | Not reported | $400,721 |
| Corporations or other businesses not listed above | 14 | $43.2 million |